Adithyaa Srikkanth is a dynamic entrepreneur, innovator, and visionary leader with a passion for building meaningful, impact-driven brands. As the Founder and CEO of Arana Wellness Pvt. Ltd., Adithyaa brings a rare blend of deep technological expertise, creative
insight, and sharp business acumen to the world of wellness and personal care. With over 15 years of experience in the tech industry, Adithyaa has successfully built and scaled multiple startups across diverse domains. He is best known for his exit from the gaming industry through Zealcity Digital Pvt. Ltd., a venture that delivered immersive digital entertainment to millions of users.
Beyond business, Adithyaa is also the creator of the highly popular YouTube channel Cheeky Cheeka, which has amassed a loyal fan base of over 500,000 subscribers. His charismatic presence, wit, and original content have made him a recognizable face in the
digital media landscape.
Adithyaa’s journey into wellness stems from a deep personal conviction that health and vitality are the foundation of success. Through Arana Wellness, he is now on a mission to bridge the gap between ancient Ayurvedic wisdom and modern scientific breakthroughs—developing innovative, research-backed products that empower people to live better every day.
Driven by curiosity, grounded in integrity, and fueled by innovation, Adithyaa continues to push boundaries—shaping the future of wellness, one breakthrough at a time.